Their search engine market share is constantly low even though Bing is the default search engine on Windows PCs.īing originated from Microsoft’s previous search engines (MSN Search, Windows Live Search, Live Search), and according to Wikipedia is the #26 most visited website on the Internet. Bing’s search engine share is between 2.83% and 12.31%.īing is Microsoft’s attempt to challenge Google in search, but despite their efforts, they still did not manage to convince users that their search engine can be as reliable as Google.

The best alternative search engine to Google is Microsoft Bing. Update: Bing was renamed Microsoft Bing in October 2020. Over the years, the Google ranking algorithm has been enriched with hundreds of other factors (including the help of machine learning) and still remains the most reliable way to find exactly what you are looking for on the Internet. Google’s founders, Larry Page and Sergey Brin, came up with the idea that websites referenced by other websites are more important than others and thus deserve a higher ranking in the search results. Google is using sophisticated algorithms to present the most accurate results to users. What made Google the most popular and trusted search engine is the quality of its search results.

Why is Google the most popular search engine?

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